The new silicon chips, made by Chicago-based p-Chip, use blockchain technology to authenticate data that can trace the cheese as far back as the producer of the milk used. The chips have been in advanced testing on more than 100,000 Parmigiano wheels for more than a year.
…honestly I don’t even know what to say here
the absurdity of it is quite something
the consent problem is another quite something
this is so fucking nuts
original (MSN runs short-lived reprints)
I wonder why datadot isn’t viable here… maybe too low-tech for vc hype?
https://www.ddotdna.eu/solutions/authentication/
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