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cantankerous_cashew@lemmy.world to Apple@lemmy.world · 2 months ago

Report: John Ternus to be a 'decisive' leader, 'reinvent' product lineup as Apple CEO

9to5mac.com

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Report: John Ternus to be a 'decisive' leader, 'reinvent' product lineup as Apple CEO

9to5mac.com

cantankerous_cashew@lemmy.world to Apple@lemmy.world · 2 months ago
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Report: John Ternus to be a 'decisive' leader, 'reinvent' product lineup as Apple CEO - 9to5Mac
9to5mac.com
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On Monday, Apple unexpectedly announced that Tim Cook would be stepping down from his role as CEO after a nearly...
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  • reddig33@lemmy.world
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    2 months ago

    We’ll see. His first “decision” is reportedly to force engineering to use AI.

    https://9to5mac.com/2026/04/21/john-ternus-is-already-overhauling-apple-operations-using-ai-per-report/

    • spaciouskarter78@lemmy.ml
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      2 months ago

      My worst fears came true. This is making Tim Apple sound like a better CEO.

    • TORFdot0@lemmy.world
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      2 months ago

      Well this is disappointing. One of my favorite things about Apple and apple products is they were mostly devoid of AI (mostly due to lack of competence than choice likely but devoid nonetheless)

      If this is the direction the company heading it’s just accelerating the downfall that began under twilight Tim Apple. Apple was for creators, it is supposed to be antithetical to AI.

  • Swordgeek@lemmy.ca
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    2 months ago

    Here’s an idea to reinvent.

    Make tech, not surveillance gear.

    • Calfpupa [she/her]@lemmy.ml
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      2 months ago

      They were making tech, which functioned as surveillance gear. With the reimagining, expect surveillance gear which functions as tech.

    • fourish@lemmy.world
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      2 months ago

      Are you thinking of google? You’re talking about them not Apple.

      • Swordgeek@lemmy.ca
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        2 months ago

        Google, Microsoft, Amazon, Oracle, Meta, Nvidia, and yes, Apple, are all in the surveilance sales industry. The tech they produce is irrelevant.

  • zewm@lemmy.world
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    2 months ago

    He ain’t doing a goddamn thing other than increasing shareholder profits.

    • fourish@lemmy.world
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      2 months ago

      Shareholder here. Good.

  • MurrayL@lemmy.world
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    2 months ago

    He was against Apple Vision Pro and the Apple Car, while reportedly the MacBook Neo was his idea. Small sample size, but encouraging nonetheless.

  • fourish@lemmy.world
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    2 months ago

    I read that at devisive. Time will tell. Tim was great at getting people to work together.

  • Schwim Dandy@piefed.zip
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    2 months ago

    I hear his big thing is to remove the power button from their entire line for being superfluous.

    • resipsaloquitur@lemmy.cafe
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      2 months ago

      • fourish@lemmy.world
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        2 months ago

        I have one. Used the power button a handful of times. Not an issue. It’s on all the time.

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