

Yep. “We want more people to watch Shorts” -> A/B test cramming more into the home screen -> “More people watched Shorts with X change, roll it out to everyone” -> “What’s the next idea to get more people to watch Shorts?”
Someone gets the idea that more views on Shorts is what they need and start optimizing for it. On and on until another metric becomes more important and they optimize for that.
We aim to please
You aim too, please