Mike Lindell, the controversial founder of MyPillow and vocal ally to Donald Trump, is claiming ignorance over the neo-Nazi symbolism in his pillow prices.

Lindell’s pillow company, which he founded in 2009, is currently offering customers the “Standard Classic MyPillow” for $14.88 reduced from $49.98.

But the discount has got critics pointing out a popular neo-Nazi symbol lurking behind the price.

The numbers 14 and 88 are two popular white supremacist numeric symbols, according to the Anti-Defamation League.

The first is a nod to the “14 words” slogan, “We must secure the existence of our people and a future for white children,” coined by David Lane – a member of the white supremacist terrorist group known as The Order.

Meanwhile, 88 is a common code meaning “Heil Hitler”, because H is the eighth letter in the alphabet.

  • SeaJ
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    2118 months ago

    Ah yes, the completely normal 70.23% discount.

    • @Sludgeyy@lemmy.world
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      188 months ago

      Crazy thing is he has to give a 70.23% discount for people to even think about buying a pillow

      50 dollars for the world’s best pillow is a steal

      Something you use every night that can actually help with sleep and health. You shouldn’t be skimping on your pillow.

    • @Tikiporch@lemmy.world
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      168 months ago

      To be fair, I see all kinds of $14.88 or $7.86 or other random prices at Walmart. Problem is, I know a person didn’t necessarily set those prices because it’s every product, seemingly at random.

      One dude decides what His Pillow costs, and he had to have chosen $14.88 for a reason. Maybe not because he’s a Nazi sympathizer, but maybe just to get in the headlines again. Either way, he knew the connection and what would happen, which is sell a bunch of pillows.

      • I'll be on ShareMySims@lemmy.dbzer0.com
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        118 months ago

        but maybe just to get in the headlines again…

        …because he knew it is a Nazi dog whistle.

        So he’s either a Nazi, or he knows enough about Nazis to know how to appeal directly to them, and is happy to do so for publicity (so, an enthusiastic collaborator with Nazis at the very fucking least).

        You really should examine with yourself why you feel the need to jump to the defence of a Nazi.

        • @Tikiporch@lemmy.world
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          48 months ago

          You basically paraphrased what I said. Maybe I’m not saying it in a way you parse as unsympathetic, but I’m definitely not defending Pillow Man. Most people seem to get that, or else I’d be absolutely demolished by negative votes.

  • @Veedem@lemmy.world
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    988 months ago

    It’s amazing how this guy managed to basically throw away everything he had accomplished for a grifter who doesn’t even give two shits about him.

      • qantravon
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        618 months ago

        No, that’s the point of a dog whistle. Those in the know understand, and they don’t want outsiders to notice. One of the best ways to combat these people is to let everyone in on their “secret” codes, so we can see exactly who is putting their hat in with the Nazis.

    • @Wrench@lemmy.world
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      8 months ago

      I don’t think he’s stupid enough not to know what those numbers mean. The crowds he hangs out with, there is zero doubt he has seen those tattoos on more than a few faces in the MAGA crowds.

      I don’t necessarily think he was even aware of the price tag, or thought about a proposed sale enough to notice. I think the chances this was one of his nazi employees is higher than him setting his own sales price himself.

      He doesn’t seem to be coherent enough to be running day to day things like that, when his focus is getting in front of any camera willing to record him.

  • @nothingcorporate@lemmy.world
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    8 months ago

    Mike Lindell did a Nazi dog whistle, not surprised.

    Mike Lindell claimed he had no idea about how super Nazi it was: not surprised.

  • @catloaf@lemm.ee
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    228 months ago

    I doubt he personally is setting those prices.

    Which means he’s got at least one neo-nazi on staff.

  • Optional
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    228 months ago

    To be fair, he’s ignorant AF.

    But yeah of course he knew.

  • @UmeU@lemmy.world
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    158 months ago

    He might as well be walking around with a Hitler mustache claiming ignorance. I could totally see him doing that.

  • @cygnus@lemmy.ca
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    128 months ago

    A wide selektion of pillows featuring proprietary anti-parasite coating! Available in black, white, and red.

      • @cygnus@lemmy.ca
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        38 months ago

        Dammit, how’d I miss that one? As a token of thanks, please use coupon code 1000YRCH for an extra discount!

    • @vaultdweller013@sh.itjust.works
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      8 months ago

      Not gonna lie, at least when it comes to the back and foot board a swatstika would make a pretty solid shape for a quad person bed. Put a bed in the void area between the arms.

      I do not know why my brain thought of this but the swastibed crawled up from the same part of my consciousness that tells me to mix Mayonnaise and Yogurt. So yeah take that as you will.

  • Flying Squid
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    128 months ago

    Makes sense, he’s a couple of quick razor swipes from a Hitler stache.