Eh. There’s more than one kind of poweruser. The “people who are too online” are very different from the “accounts that exist to leverage social media for advertisement”.
Social media thrives on the whale users who are churning out content and hungry for engagement. It goes to shit when you’ve got your front page clogged with Native Ads and other shameless marketing gimmicks.
Many of these accounts weren’t just freelancers. They were set up by marketing agencies, often with the explicit support of the social media hosting firm.
Like, its in the fucking business model to sell artificial engagement and promotion.
Might not even be a bad business model per say, if the promoted material wasn’t so consistently slop.
Eh. There’s more than one kind of poweruser. The “people who are too online” are very different from the “accounts that exist to leverage social media for advertisement”.
Social media thrives on the whale users who are churning out content and hungry for engagement. It goes to shit when you’ve got your front page clogged with Native Ads and other shameless marketing gimmicks.
Digg’s powerusers were often revealed to be selling their influence.
Many of these accounts weren’t just freelancers. They were set up by marketing agencies, often with the explicit support of the social media hosting firm.
Like, its in the fucking business model to sell artificial engagement and promotion.
Might not even be a bad business model per say, if the promoted material wasn’t so consistently slop.
Mrbabyman
Rest in peace, I_RAPE_CATS.