Just watched it. I like the idea of it, kind of reminds me of the old Wilkins coffee ads, but it really doesn’t fly the way it’s presented. It’s not shot like a comedy or anything, so you just feel like you saw actual domestic violence occur. Maybe they could have been rough housing back and forth or something?
To be fair, it wasn’t Callaway directly. It was Good Good Golf, a golf youtube channel, that aired the ad. Callaway had a partnership with them to cobrand the golf club, but dropped Good Good immediately after the ad and canceled the branded club.
Callaway still deserves the backlash from associating with them though and apparently someone giving the ok for the ad.
The golf club company ran an ad where a woman went to touch a golf club and her man pushed her down and threatened her for her transgression.
Costco stopped carrying their clubs in response
Just watched it. I like the idea of it, kind of reminds me of the old Wilkins coffee ads, but it really doesn’t fly the way it’s presented. It’s not shot like a comedy or anything, so you just feel like you saw actual domestic violence occur. Maybe they could have been rough housing back and forth or something?
To be fair, it wasn’t Callaway directly. It was Good Good Golf, a golf youtube channel, that aired the ad. Callaway had a partnership with them to cobrand the golf club, but dropped Good Good immediately after the ad and canceled the branded club.
Callaway still deserves the backlash from associating with them though and apparently someone giving the ok for the ad.
Thank you for the added context. It is slightly less worse, but still bad.
Kinda, callaway approved the ad, os maybe they all just suck