- cross-posted to:
- apple_enthusiast@lemmy.world
- cross-posted to:
- apple_enthusiast@lemmy.world
Crossposted from https://piefed.world/c/apple_enthusiast/p/1052753/itshappening-gif
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Goodbye Tim Apple, hello John Apple.
oh its not a rumor.
I can hear the meeting already “we haven’t gotten onto the ai bandwagon enough yet, clearly we’re gonna miss out on all those profits that are 100% bound to happen (my ai told me so).”
John Apple
Tim Apple?
Edit: Ah, Johnny Appleseed is the new guy.
That’s cool that his brother can take over and at least keep it in the family
A little Johnny Apple seed ready to grow into his new role.
supposedly his first move as CEO is to start several new domestic plants
Granny Smith, Honey Crisp, and Golden Delicious weren’t enough?
That’ll give him more time to suck off Mr child rapist
probably act like bezos controlling the company from behind the scenes.
At least it’s a hardware person taking over and not some marketing twat.
I believe his name is John Apple now.
John Appleseed not obvious enough?
Are Tim Apple and John Apple somehow related?
They are from the Apple clan of Japan, or wherever part of China Apple is from, which has a rich history and leadership of the clan is periodically passed to a successor. This dates back to the fall of the great Steve Apple who was killed by Jewish space lasers that gave him cancer. There is a long voting process involved to select the new leader of the Apple clan and dedicated followers wait patiently for a white air drop that signals the new clan leader has been chosen. As an additional fact John Apple’s grandmother was from clan Wutang which has made this choice highly controversial.
this is peak
The apple never falls far from the tree.
yes, but which tree?
Binary search tree
Pretty sure he is John Appleseed until September 1st
Canon
Johnny Applebookphone
article says Tim Cook and shows a picture of Tim Apple.
fucking amateurs.
Damn i came here to make some variation of this joke!
I wanted to randomly bring Will Smith into this with a new line they are marketing around his persona…“Slapple”.
What a fresh and timely reference
Thanks! I worked pretty hard on that one. Took quite a while too. /s
Oh joy, time for the next fascist ass kisser
Can the glass theme go away now?
I like it ):
It is way prettier than the standard flat icon theme.
Hilarious that you got downvoted into the negative for daring to voice a dissenting opinion. Truly, Lemmy is a child of Reddit.
Edit: Back above zero! I take it back, maybe I spoke too soon?
I’m upvoting just to counterbalance the people downvoting because they dislike someone else’s subjective opinion.
Literally not a single lick of usability improved from glass theme. Lots of elements worse. I support a handful of relatives and none of them like the change and still find the theme confusing.
That is a perfectly valid criticism of the glass theme, I just think it looks better than the old flat icon theme
I do kind of wish that there was a way to bring back the old squishy gel 3D icons, though.
The current thing is a bit of an awkward cross between them, and the flat colours that seem to be basically everywhere now.
I miss the skeuomorphism of the really old versions. I loved that the game center looked like a poker table, for instance.
They are cheaper and easier to make, which sucks as it will take a long time for companies to spend the money/time ):
I thought I was the only one. Genuinely my favourite theme they’ve used.
You mean wannabe Windows 7 Aero? I sure hope so, one of the best things about it is that you can turn it off
You mean you can turn Windows 7 Aero off? I haven’t found a way to turn glass off on MacOS. There’s settings that seem like they would turn it off, but they don’t.
You can turn glass off in macOS. On my MacBook running the latest 26.4.1 it’s in the System Settings under Accessibility -> Display -> Reduce transparency.
Sadly, there are still a few apps that don’t respect Accessibility settings, like Tidal, but it should apply to everything that’s part of macOS.
Yes, that’s what I did. The very OS doesn’t respect it. Not for nothing did they call it “reduce” and not “eliminate”. It looks like shit. I have refused upgrading my other Mac to the latest OS version due to this.
That’s weird, it completely kills it for me… I’ll have a look later to see if I ticked any other boxes.
Oh shit, I take that back, either they added that toggle after the initial release or I failed to find it at the time. I had it off, turned it on and I have a reasonable UI again! 🙏
Haha he’s gonna feel so dumb now.
Imagine being named Tim Apple and NOT working at apple.
Let me guess, the John Ternus guy is an AI bro and Apple products are now gonna be heavily enshitified with AI.
Edit: yep, I was right http://www.cnbc.com/amp/2026/04/20/apple-new-ceo-john-ternus-faces-defining-challenge-fixing-ai-strategy.html
Ternus is the Senior Vice President of Hardware Engineering and notoriously skeptical of new technology. If they wanted someone who was AI- minded, they would have made Craig Federighi CEO.
apparently he helped lead the team behind M-series chips and Airpods which are Apple’s few good genuine innovations of the last decade so he seems promising!
Where does it say he’s an AI bro? It just said that he needs to show the investors that Apple can do more AI
Would they have chosen anyone else to lead the push for AI?
I for one am completely convinced that Tim Cook is “leaving” because he wasn’t pushing AI as hard as the shareholders wanted. They think they’re falling behind, which in a way they are (but that’s a good thing IMO), and now they’re experiencing FOMO, as shareholders do.
Federighi is the one who talked Cook in to moving the company towards AI, and he’s the person who was put in charge of the AI-ification of Siri when the previous fly was let go. Turnus is a hardware guy. The two things he’s most responsible for are Apple Silicon and AirPods.
Oh, and he was the one who pushed for the Macbook Neo, which has been hugely successful -commercially, in terms of reception, and has even had CEOs of other companies like Dell saying it’s a serious threat to their business
Cool. And now he’s gonna be in charge of enshitifiying products with AI.
Tim left at a good time, and clearly he wasn’t a big fan of AI in its current state, hence the replacement.
There’s no indication that cook is leaving because of Apple Intelligence. It’s been rumoured for ages that he was leaving, to be replaced by Ternus
You’re just choosing to believe whatever you want to believe, facts be damned
when questioned, you have not given a source that john apple is more pro-AI
in fact the article you posted believes he’ll continue tim apple’s path:
“By choosing a hardware leader in John Ternus, Apple may be signaling that it still believes the future of AI will run through tightly integrated devices, not just software,” said Timothy Hubbard, assistant professor of management at the University of Notre Dame.
i don’t think locally-run AI is enshittification since unlike e.g. satellite connection, local LLM does not have additional costs of connecting to a remote service
There have been rumors of Cook retiring for the past five years, at least, and I’m pretty sure that shareholders are quite happy with Apple market cap at almost $4 trillion.
It has nothing to do with AI.
what makes you think this?
Everything fucking sucking?
but why does tim Cook not suck? because he left?
I’m not sold on the idea that’s why Cook is leaving, but I’m with you that Apple may be slow playing the push into AI. If they are dragging their feet, I actually appreciate it.
All they would have to do is make a stance:
“We Are Pro Privacy and Anti AI”
And their popularity would skyrocket.
And their stock would plummet. The stock market is irrational, and is heavily invested in AAPL.
I would love it, but the board/shareholders would oust any CEO who took that path.
It might take a dip, but if people responded very positively, maybe Apple could benefit from taking some risk on morally good things. Imagine if stockholders saw that. Apple stock would explode.
Have you paid attention to the stock market? It absolutely wouldn’t respond like that.
I mean, I wish it would react like you suggest, but I’m not optimistic enough to believe that it would.
The link you posted does not support your conclusion at all.
Well, god damn it.
Finally, the bean counter steps down so that an engineer can take the reins again.
I mean, at least he didn’t fuck things up like so many other bean counters have. But he was only ever a bean counter.
There’s never been an engineer CEO at Apple. Should be interesting.
Even Wozniak has said that while Jobs wasn’t a good engineer, he did know enough to be strategically savvy.
Edited in hindsight for clarity.
By “he” you mean Jobs, right? Or Cook? Surely you don’t mean “himself” (Woz), because he was a goddamned genius engineer.
I’m hopefully for maybe a return to a hardware focused Apple but we’ll see. Apple silicon was truly great, but I want moar.
They might be seeing / thinking that there is less money in hardware now versus specialty, closed-ecosystem software. I think that’s why we haven’t seen Apple Silicon advertised that heavily lately.
It reminds me a little bit of the end of the PowerPC days. Everything had a G4 or G5 in it, but the software was the star for a loooonng time, and it stayed that way well into the Intel days. They’ll never shift away from Apple Silicon because it gives them enhanced verticals, but it may stay mostly under the hood.
I think that killing off the Mac Pro supports this idea. There also wasn’t another giant machine for geeks for a while after they killed off the massive G5 tower.
I think that’s why we haven’t seen Apple Silicon advertised that heavily lately.
There’s also not much of a point to advertise it at this point. The M-Series chips been around for a good while now, and is used in a bunch of their products. It’s basically turned into the status quo, so they have no need to advertise it, particularly as the improvements seem to be mostly incremental for the time being.
enhanced verticals? Is that a term of art for a boner?
Aren’t they hardware focused? I don’t use any of their products but I keep hearing praise about their M chips and their general build quality. Their phones seem pretty solid too; although, I guess you might not be getting the best bang for your buck when comparing features side-by-side.
Sort of? Apple’s reputation is traditionally that they make middle-of-the-road hardware, but make up for the shortcomings with software.
On paper, you can buy a Windows computer with better specs for cheaper, but the Apple computer still holds its own because the software is well-made, at least on the OS side of things. Even if the rest of their software was rubbish, you could get rid of it and still have a good foundation to work from. Hence why the Hackintosh was all the rage some years back. In theory, you could eke out the best of both worlds.
Their growth segment is services and services have been taking an increasing share of total revenues (even with record iPhone sales).
That’s where they’ll be focused on, so prepare for mode ads and data collection.
gobbling trumps nub, dint help you in the slightest.
Cook is going to transition to executive chairman, and he will “assist with certain aspects of the company, including engaging with policymakers around the world.”
His new role is literally Trump Gobbler
Embarrassingly, it did seem to have helped Apple when it comes to tariffs.
